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Beverage Network

Beverage Network

The Beverage Network publications have been providing beverage alcohol licensees with pertinent business information for seventy-five years. Each publication of The Beverage Network has always been the #1 source for communicating new products and promotions, marketing information, and brand and price listings of beverage alcohol products.

Blog entries categorized under April 2014 Editions

Posted by on in April 2014 Editions

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Tequila is made from the blue agave plant, which resembles a cactus but is actually a member of the lily family. At the heart of the plant is the “piña” (similar in appearance to a pineapple), which produces the aguamiel (“honey water”) that is fermented and distilled.

Tequila may only be produced in designated areas of Mexico, most notably the state of Jalisco; the spirit takes its name from the town of Tequila.

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Posted by on in April 2014 Editions

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In a bigger, faster world, tequila expands to higher price points and showcases innovations.

Innovation can mean many things, but for spirits retailers, innovation in tequila has delivered a growing business with a much more lucrative ring.

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